Robson, Deirdre ORCID: https://orcid.org/0000-0002-6763-0352 (2022) Gender and the market for modern art in the United States. New Vistas, 8 (1). pp. 41-46. ISSN 2056-967X

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Abstract

Between the inter-war years and 1960s, there was a radical shift in the art market status of modern art in the United States. This was not simply a matter of time. This article argues that there was a re-gendering of the discourse of art patronage in America, with modern art being re-presented—as never before—to the potential collector as being if not masculine then ‘not feminine’. It is argued that the Museum of Modern Art, New York, explicitly set out to re-gender collecting discourse as part of its overall aim of enhancing the status of modern art in America.

Item Type:	Article
Identifier:	10.36828/newvistas.199
Keywords:	gender, discourse, Museum of Modern Art, art patronage, art collecting
Subjects:	Arts > Cultural history Arts > Gallery and museum Arts > Art and design history
Related URLs:	Publisher
Depositing User:	Deirdre Robson
Date Deposited:	07 Jun 2022 10:29
Last Modified:	04 Nov 2024 11:38
URI:	https://repository.uwl.ac.uk/id/eprint/9148

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