Do mental illness stereotypes predict bystander behaviour in cyber-bullying? An application of the stereotype content model

Görzig, Anke ORCID: and Palmer, Sally (2018) Do mental illness stereotypes predict bystander behaviour in cyber-bullying? An application of the stereotype content model. In: 23rd Workshop Aggression - Discrimination, Radicalization, and Aggression., November 1st-3rd, 2018, Berlin, Germany.

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Individuals from discriminated against backgrounds and in particular those with mental health difficulties are disproportionately represented as victims in bullying events. The behaviours of bystanders in bullying events are a crucial factor for the psychological impact on the victim and for prevention strategies (Salmivalli, 2010). Research applying the Stereotype Content Model (SCM; Cuddy, Fiske & Glick, 2008) to mental health conditions has shown that different mental health conditions are perceived differently on the stereotypic dimensions put forward by the model. Behavioural tendencies towards individuals with a certain mental health condition can be predicted from those stereotypic perceptions (Sadler, 2012, 2015). The current research aimed to determine whether the behaviours of bystanders towards an individual with a particular mental health condition is associated with the stereotypic perception of that mental health condition. Two-hundred-fifteen undergraduate students (132 female) aged 18-35 (M=22.5) were randomly allocated to one of four conditions. Participants were presented with a cyber-bullying scenario where the victim was represented as a fellow student with one of three mental health conditions (autism, depression, schizophrenia) or a typical student (control). Behavioural intentions following the scenario, stereotypic traits and attitudes associated with the mental health condition as well as contextual factors (e.g., group identification, empathy) were assessed. Multinomial regression analyses using the victim’s group membership as the dependent variable demonstrated that behavioural intentions varied between mental health conditions in comparison to the control group whilst taking stereotypic expectancies and contextual factors into account. Implication for prevention and intervention strategies will be discussed.

Item Type: Conference or Workshop Item (Paper)
Subjects: Education
Medicine and health > Mental health
Media > New media and new media theory
Social sciences
Related URLs:
Depositing User: Anke Görzig
Date Deposited: 27 Nov 2018 12:29
Last Modified: 28 Aug 2021 07:10


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