Internal market orientation: a solution to strategy implementation in organisations

Ruizalba, Jose (2016) Internal market orientation: a solution to strategy implementation in organisations. New Vistas, 2 (1). pp. 34-38. ISSN 2056-9688

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Abstract

Take care of your people and your people will take care of your business. Internal Market Orientation as business logic facilitates job satisfaction and commitment.

Item Type: Article
Additional Information: © University of West London 2016
Keywords: Internal market orientation; commitment; job satisfaction; internal communication; strategy implementation
Subjects: Business and finance > Business and management
Business and finance
Depositing User: Meried Belete
Date Deposited: 08 Feb 2017 09:51
Last Modified: 06 Feb 2024 15:51
URI: https://repository.uwl.ac.uk/id/eprint/3107

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