Radford, Gary P. and Langer, Caroline I. (2013) Safety in the workplace and the role of the internal communicator. VISTAS: Education, Economy and Community, 3. pp. 56-67. ISSN 2047-7449
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Abstract
This paper describes the role of the internal communicator in the promotion of safety in the workplace and provides recommendations for effective communication strategies in this area. The authors conducted structured interviews with internal communicators and environmental, health, and safety professionals working in large corporations in the United States. Using a grounded theory methodology, common themes were identified and practical recommendations for internal communicators were generated. The analysis of the interview data yielded five themes which describe an appropriate role of the internal communicator with respect to safety communication: (a) engagement with safety personnel, (b) engagement with management, (c) engagement with workers, (d) the need for collaboration, and (e) the value of traditional communication technologies.
Item Type: | Article |
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Additional Information: | © 2013 The University of West London |
Keywords: | communications strategy, internal communications, grounded theory methodology, US corporate environment |
Subjects: | Social sciences > Communication and culture Business and finance |
Depositing User: | Dominic Walker |
Date Deposited: | 21 Mar 2017 09:24 |
Last Modified: | 06 Feb 2024 15:52 |
URI: | https://repository.uwl.ac.uk/id/eprint/3241 |
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