Items where Author is "Foroudi, Pantea"

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Article

Izadi, Javad ORCID: https://orcid.org/0000-0001-5607-5077, Foroudi, Pantea and Nazarian, Alireza (2021) INTO THE UNKNOWN: Impact of Coronavirus on UK hotel stock performance. European Journal of International Management. ISSN 1751-6757 (In Press)

Foroudi, Pantea, Suraksha, Gupta, Nazarian, Alireza and Duda, Marta (2017) Digital technology and marketing management capability: achieving growth in SMEs. Qualitative Market Research: An International Journal, 20 (2). pp. 230-246. ISSN 1352-2752

Foroudi, Pantea, Hafeez, Khalid and Foroudi, Mohammad M. (2017) Evaluating the impact of corporate logos towards corporate reputation: a case of Persia and Mexico. Qualitative Market Research, 20 (2). pp. 158-180. ISSN 1352-2752

Book Section

Foroudi, Pantea, Hafeez, Khalid and Izadi, Javad ORCID: https://orcid.org/0000-0001-5607-5077 (2020) MANAGING MARKETING COMPETENCIES: A framework for understanding antecedents of marketing capability and its relation to the company’s core competencies. In: Building corporate identity, image and reputation in digital era. Routledge. (In Press)

Foroudi, Pantea, Marvi, Reza, Izadi, Javad ORCID: https://orcid.org/0000-0001-5607-5077 and Pirzadeh, Pouya (2020) TAKE A NEW TURN: Relationships between corporate identity management and corporate reputation in a hospitality context. In: A framework for identifying antecedents of marketing capability and its relation to company’s core competences. Routledge. (In Press)

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