Revenue management education (RevME), 30 April-2 May 2015, University of Delaware, USA

Koupriouchina, Larissa, van der Rest, Jean-Pierre and Wang, Xuan Lorna ORCID: (2015) Revenue management education (RevME), 30 April-2 May 2015, University of Delaware, USA. Journal of Revenue & Pricing Management, 14 (5). pp. 384-388. ISSN 1476-6930

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RevME conf review (JRPM - 2015).pdf - Accepted Version

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On 30 April–2 May, 2015, an inaugural Revenue Management Education Workshop on teaching Revenue Management (RM) was held at the University of Delaware. Made possible through generous support from Hyatt, the initiative was launched by Prof. Dr. Zvi Schwartz in order to facilitate a dialog among a selected group of hospitality RM educators and key industry players including: major international hotel chains, RM related technology and service providers and leading hospitality educators from worldwide universities. This article summarizes key themes emerged from the discussion and highlights the main challenges currently faced by RM educators.

Item Type: Article
Identifier: 10.1057/rpm.2015.26
Additional Information: © Palgrave Macmillan, a division of Macmillan Publishers Ltd 2015
Keywords: RevME, revenue management, education, teaching revenue management
Subjects: Hospitality and tourism
Business and finance
Depositing User: Lorna Wang
Date Deposited: 14 Jan 2016 16:23
Last Modified: 06 Feb 2024 15:43


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