Development of a digital tool to overcome the challenges of rural food SMEs

van der Loo, S., Chen, Liang, Edwards, Peter, Holden, J.A., Karamperidis, S., Kollingbaum, Martin J., Marqui, A.C., Nelson, John D., Norman, Timothy J., Piecyk, M. and Pignotti, E. (2015) Development of a digital tool to overcome the challenges of rural food SMEs. Scottish Geographical Journal, 131 (3-4). pp. 212-219. ISSN 1470-2541

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Abstract

It has been recognised that throughout the UK, rural economies have a significant potential for growth but despite the potential for growth, many rural businesses face barriers that prohibit their expansion. In this study, we focus on one particular group of rural small- to medium-sized enterprises (SMEs): food and drink producers. Through user engagement activities, we identify the issues and needs associated with distributing products to the market, in order to understand the main issues which prevent rural food and drink SMEs from expansion, and to establish the requirements for a digital solution to this challenge.

Item Type: Article
Additional Information: This is an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/Licenses/by/4.0/), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Uncontrolled Keywords: rural geography, transport geography
Subjects: Computing
Business and finance
Depositing User: Liang Chen
Date Deposited: 22 Mar 2016 18:40
Last Modified: 26 Jan 2017 09:38
URI: http://repository.uwl.ac.uk/id/eprint/1841

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